Are you neglecting part of your audience without even realising it? If you’re about to produce a video, this episode couldn't have come sooner. I'm about to walk you through how to include some easily overlooked tactics that can make your video more accessible.
Voila, your audience just got bigger in all the right ways.
From Instagram reels, to TikTok clips, YouTube series and Netflix produced feature films, there’s no denying that video content is everywhere these days.
But do you know what limits all that amazing video content? Accessibility.
Which is seriously frustrating for anyone who feels excluded or like
they’re missing out. You can help them avoid experiencing that FOMO simply by being focused on producing inclusive content.
Did you know that about 21% of Australians speak a language other than English at home? Or that around 1 in 6 - which is about 4.4 million - have a disability?
They’re big figures and if you’re thinking about creating a video for your brand or business, you need to clue into a few key tactics to make sure your video is as accessible as possible.
And that's exactly I'm drilling down on this week. Because everyone should be able to consume important information and video is one of the best ways to achieve it.
All it takes is a few simple tweaks or inclusions. Listen now to discover what they are!
Want to learn more from me? Join me in the Define Your Ideal Audience, please head to https://www.moonshinecommunicationsacademy.com/define-your-ideal-audience
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