If you think video marketing involves producing one video, publishing it to Vimeo or another hosting platform, sitting back and watching magic happen before your eyes – think again.
We mean, if you’re going to all the effort of making a video, don’t you want it to have the biggest bang for you buck? Of course you do! And to do that, you need to get your video out in as many places as possible.
Here’s the thing – video marketing is never just about one video or a single point of publication. It’s about utilising your video content across all your marketing efforts to engage more followers, attract new customers and wow loyal fans.
Got a website? Add it there. How about Facebook? Or Instagram? Twitter? A company LinkedIn page? Yep, post it there too please.
It might sound obvious but you should definitely be publishing your videos on YouTube (seriously, you’d be surprised by the number of clients who have looked at us blankly when we’ve mentioned YouTube. It’s not just for unboxing clips, product reviews or at-home workouts, folks!).
But you can think outside the square a bit too. Share your video at events. Or conferences. You can even add it to your print material via a QR code. There really are endless options, and Sue is going to talk you through many of them in this post.
So, are you ready to make the most of your video? You are? Great, click play and start learning everything you need to know now.
Keen to hear more from Moonshine Agency? Please subscribe to our YouTube channel, Moonshine Moonshot over here: https://www.youtube.com/channel/UC58nfY3gDeEuytZT_ZWQhaw
To watch Carmen's Story, please head here: https://youtu.be/-ggqmrM6Hs0
You can listen to episode 1 season 2 of this podcast here: https://www.buzzsprout.com/846682/10077580
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